Black Balloons – Climate Change



Climate change? Green house gases? Black balloons? How do you discuss and display what’s invisible? These public information commercials by the Victorian Government, Melbourne are simply first rate. They’re a testament to the power of images to concentrate big ideas into tiny packages in truly memorable ways. They’re artfully done. Art and socio-political relevance? Incompatible? Tell it to William Blake! Better yet, tell us what you think here. Comment!
Today, you can attend my Canon sponsored lecture “Antarctica” at the Peabody Essex Museum (Salem, MA) today at 3:15-4:15pm. It’s free!
Read my Antarctica essays here.
See my Antarctica images here.

2 Comments

  • Terry Reinert

    28.06.2008 at 16:16

    I agree; artfully done and puts the situation into terms that everyone can understand.

  • Paul Eldridge

    29.06.2008 at 02:10

    We’ve been seeing the black balloon ads here in Melbourne for a while now – and YES they really work in terms of getting attention. For example, kids will talk in terms of sending black balloons through the roof when parents are wasting energy. It really is so simple (another fine Aussie export!)

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